About One Eleven Creatives
We’ve been in your seat.
That’s the point.
We’ve worked corporate. We’ve run our own companies. We know what it costs when marketing overpromises and underdelivers and we built One Eleven to be the thing we always wished existed.
Our Story
Built from experience.
Not just ambition.
One Eleven Creatives started with a simple frustration: small businesses were being sold generic marketing packages that looked the same, said nothing, and delivered less. We got tired of watching good brands stay invisible because their marketing didn’t actually reflect who they were. So we built something different.
We came to this with more than just a passion for marketing. Between us, we’ve worked corporate, led marketing teams, owned businesses on two continents, and spent years doing the work ourselves before we ever sold it to anyone else.
We’re a woman-owned agency based in St. Petersburg, FL, and we bring expertise across brand strategy, photography, SEO, PR, social content, Pinterest, and web design to companies that simply can’t do all of it themselves. Fewer layers, faster turnaround, and actual opinions about what will work because we’ve been in enough situations to know the difference.
Our clients range from tech entrepreneurs and independent artists to contractors and community studios. The thread connecting all of them: they wanted a marketing partner that sounds like them, shows up for them, and actually delivers.
St. Petersburg, FL
Veronica Dunn & Sarah Newcomb
Why 111
A sign you’re
on the right path.
“111 is a sign that you’re in alignment with your purpose. A spiritual nudge that the universe is supporting what you’re building.”
We chose the name deliberately. When a client finds us, it usually means something shifted: they got serious, they stopped settling, they decided their business deserved better. That moment of decision is what 111 represents.
It’s also a quiet reminder to us. Every project we take on is an opportunity to show up fully with the right strategy, the right execution, and the conviction that the work actually matters.
Year Founded
Average Return
Media Placements
Industries Served
The Team
The people behind the work.
Our founders lead every engagement directly, no handoffs to junior staff. And when a project calls for it, we bring in vetted specialists from our network so your work always has the right expertise behind it.
Sarah Newcomb
Founder and Creative Director
Sarah is a lifelong artist and professional photographer whose eye for visual storytelling shapes everything from brand identity to on-site shoots. She leads client communication and creative direction, the one who turns a disorganized brief into a message that lands.
Her background spans corporate marketing, independent business ownership, and a range of pursuits that speak to how she approaches problems: she has studied to become a pilot and has passed the LSAT. She doesn’t do surface-level. She figures things out all the way through.
Veronica Dunn
Founder and CEO
Veronica has spent her career at the intersection of data and creativity. She served as CMO for a Canadian MSP consulting firm, and before that ran her own ski shop in the Czech Republic, an experience that gave her an unusually practical view of marketing: it has to produce results, or it’s just noise.
She oversees operations, analytics, campaign strategy, and creative execution at One Eleven. Outside of work, she teaches stained glass to hundreds of students across the Tampa Bay area, which tells you something about her patience, her precision, and her genuine investment in the people around her.
Our Values
What we hold ourselves to.
These aren’t mission statement filler. They’re the actual standards we apply to every brief, every deliverable, and every client conversation.
Honesty over flattery
We’ve been on the receiving end of agencies that don’t. We take our commitments seriously, to deadlines, to quality, and to telling you the truth when something isn’t working.
Specificity over vagueness
Generic marketing doesn’t move people. We push for the real story, the real differentiator, the real reason someone should choose you over everyone else.
Quality over volume
We don’t take on more clients than we can serve well.
Small is a feature, not a bug.
Collaboration, not just delivery
You’re a part of the process. We’ve run businesses ourselves, we know you need to be in the know without being buried in it.
Want to work with a team
that actually gives a damn?
Start with a free 30-minute consultation. No pitch deck, no pressure.